Munich Personal RePEc Archive

What is the Cost of Venting? Evidence from eBay

Li, Lingfang (Ivy) (2008): What is the Cost of Venting? Evidence from eBay.

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Abstract

This paper uses data collected from eBay's website to identify why buyers fail to leave (negative) feedback in online markets. Empirical results con¯rm that the fear of retaliation may be an important motivation for buyers not to leave (negative) feedback, while the time and effort cost of reporting may be not.

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