Gaudeul, Alexia and Peroni, Chiara and Mathieu, Laurence (2009): Blogs and the Economics of Reciprocal Attention.
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Properties of blogging networks are derived from a model where bloggers devote attention to others, produce content for others, and exchange attention with content within their network of relations. The predictions from the model are tested with a novel dataset from LiveJournal, a major blogging community. The activity of a blogger is found to be related to the size of, and level of aggregate reciprocation within that blogger's relational network. Bloggers who do not adhere to reciprocity norms are found to have less readers than their activity might otherwise have predicted.
|Item Type:||MPRA Paper|
|Original Title:||Blogs and the Economics of Reciprocal Attention|
|Keywords:||Blog; Community; Interaction; Internet; LiveJournal; Media; Network; Reciprocity; Social Network; Web 2.0|
|Subjects:||L - Industrial Organization > L8 - Industry Studies: Services > L82 - Entertainment; Media
Z - Other Special Topics > Z1 - Cultural Economics; Economic Sociology; Economic Anthropology > Z13 - Economic Sociology; Economic Anthropology; Social and Economic Stratification
D - Microeconomics > D8 - Information, Knowledge, and Uncertainty > D85 - Network Formation and Analysis: Theory
|Depositing User:||Dr Alexia Gaudeul|
|Date Deposited:||26. Oct 2009 09:14|
|Last Modified:||19. Feb 2013 11:47|
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