Munich Personal RePEc Archive

Adapting to the Rise of China: How can Latin American Companies Succeed?

Avendano, Rolando and Alonso Arroba, Angel and Estrada, Arturo (2009): Adapting to the Rise of China: How can Latin American Companies Succeed?

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Abstract

As China becomes a global economic power, Latin American companies will need to adopt winning strategies to succeed in an increasingly competitive landscape. This paper explains the main implications that the shifting power equation will have on Latin America’s economies, analysing the myths and realities concerning China’s impact on the region. It also assesses some innovative business strategies Latin American companies are adopting to respond to China’s rise, distilling an agenda for action on how companies and governments together can maximize the opportunities offered by the new international context.

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