Munich Personal RePEc Archive

The Role of Public Service Broadcasters in the Era of Convergence A Case Study of Televisió de Catalunya

PRADO, Emili and FERNÁNDEZ, David (2006): The Role of Public Service Broadcasters in the Era of Convergence A Case Study of Televisió de Catalunya. Published in: International Journal of Digital Economics No. 62 : pp. 49-69.

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Abstract

The development of the convergence process has several implications in the reconfiguration of the media landscape. Public services broadcasters have new opportunities to fulfil their public service duties in a new competitive environment, which involves developing new applications on new platforms. Televisió de Catalunya, the public service broadcaster (PSB) of Catalonia, has developed a clear strategy in this new convergent environment, applying its traditional know-how to new interactive and digital media according to its public mission and getting positive feedback.

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