Munich Personal RePEc Archive

A comparative content analysis of CSR strategies oriented to environmental issues between Greek and European CSR practices

Metaxas, Theodore and Tsavdaridou, Maria (2011): A comparative content analysis of CSR strategies oriented to environmental issues between Greek and European CSR practices.

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Abstract

The scope of this research is to examine the way Greek companies contribute to the protection of the environment by investigating the CSR reports. In addition, there will be a comparative content analysis of Greek and European companies which will focus on the environmental aspect of the companies CSR strategy. Issues like recycling, environmental awareness, restoration of abandon places like quarrying, energy conservation, environmental education, green buildings, appliance of environmental indexes are some of the CSR activities that companies adapt in order to disclosure the company’s environmental policy. The publication of CSR reports as far as the environmental performance is an integral part of the CSR strategy for Greek companies especially on activities like recycling, energy saving and waste management. The results of this research will reveal how companies from different sectors adapt environmental practices and whether Greek companies follow the European companies in terms of the environmental dimension of CSR.

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