Gap Analysis of Stakeholders’ Perception in Tourism Industry

Chavan, Rajashri Ramesh and Bhola, Sarang Shankar (2013): Gap Analysis of Stakeholders’ Perception in Tourism Industry. Published in: MERC Global's International Journal of Management , Vol. 1, No. 1 (2013): pp. 68-77.

Abstract

The paper mainly focused to determine the stakeholder profile and establish the perception gap between tourist and service providers mainly hoteliers and tour operators. A research framework is constructed and tested using data produced by three independent surveys of tourists and tourism service providers viz. hoteliers and tour operators from the 10-tourist sites viz. Aundh, Sajjangarh, Kas, Thoseghar, Ajinkyatara, Mahabaleshwar, Panchgani, Pratapgarh, Wai and Koyna of Satara district. The study concluded that there is a difference of opinion amongst stakeholders in case of satisfaction and importance of those 33 available tourist services and amenities in the district.

• Item Type: MPRA Paper
• Language: English
• Keywords: Services, Perception, Gap Analysis, Tourism Industry, Maharashtra
• Subjects: L - Industrial Organization > L8 - Industry Studies: Services; L - Industrial Organization > L8 - Industry Studies: Services > L83 - Sports ; Gambling ; Restaurants ; Recreation ; Tourism

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