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INTERCULTURAL COMMUNICATION, THE BASIS OF THE ORGANIZATIONAL CULTURE

Bodea, Gabriela and Mustata, Razvan V. (2007): INTERCULTURAL COMMUNICATION, THE BASIS OF THE ORGANIZATIONAL CULTURE. Published in: International Journal of Business Research , Vol. VI, No. 1 (15 October 2006): pp. 81-95.

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Abstract

Communication expresses the connections between the purposes and the instruments used by a transmitter of a message. Inside the cultural grounds generated by a society – defining for the system of values of a community, it may as well facilitate, complicate or even erase any connection between individual and language. In a binary system determined by what is acquired and what is innate, the cultural factor reveals its multiple meanings, and besides any stream of appearances the two initiate a reciprocal determination. As culture is a guarantee of the functionality of a behavior, the success of an organization also depends upon the communication between the employees but as well of the connection between managerial decisions and their practice. Thus the cultural differences between the employees have to be taken into consideration, and mostly they have to be reduced so as not to transform into conflicts. Still, at times, it is these differences proper which make for the value of the idiom like „unity in diversity” and also define intercultural communication. For such a context like the business one the impact of the professional culture on a more general one is highly decisive. The assimilation of the organizational culture is accomplished by acknowledging and promoting the landmarks of the national culture while its development finds its own landmarks in notions like: the vocation, the effort and the imagination of the ones involved in initiating and maintaining a business. Consequently, the present analysis attempts to express the correspondence between the mental map of a population (its bias for certain values) and the predominant pattern of the organizational culture of that particular country.

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