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Determinants of competitive intensity: substitutability and pricing policy

Cocioc, Paul (2021): Determinants of competitive intensity: substitutability and pricing policy. Published in: Review of Economic Studies and Research Virgil Madgearu , Vol. 14, No. 1 (April 2021): pp. 5-16.

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Abstract

The article offer a critical perspective of several elements and some associated indicators used in characterizing and estimating the intensity of competition (i.e., the extent to which the mutual pressure of rivals is exerted on the market). We focus on the pricing policies of the firms and its impact and expected responses from competitors. Influences of substitutes and overall production capacity surplus are also analyzed.

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