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Overcoming Vaccine Skepticism in Pakistan: A Cross-Sectional Study of Public Knowledge, Attitudes, and Behaviors towards COVID-19 Vaccination

Sadiqa, Bibi Aisha (2023): Overcoming Vaccine Skepticism in Pakistan: A Cross-Sectional Study of Public Knowledge, Attitudes, and Behaviors towards COVID-19 Vaccination. Published in: Archives of the Social Sciences: A Journal of Collaborative Memory , Vol. 1, No. 1 (1 January 2023): pp. 16-30.

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Abstract

This study examines the knowledge, attitudes, and perspectives of the public towards COVID-19 immunization in Pakistan. A cross-sectional survey was conducted using a well-structured questionnaire and distributed through internet means. The results showed that socio-economic variables such as age, gender, education level, and wealth are essential predictors of vaccination uptake. Highly educated, wealthy, and urban residents have a positive attitude towards vaccination. The media plays a critical role in distributing information and shaping attitudes. Effective communication and availability of information also significantly contribute to illness susceptibility and prevention behavior. The study suggests that the government and healthcare system can improve public awareness and adopt preventive behavior to combat the COVID-19 pandemic.

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