Impact of Social Media-Enabled Technology Innovation on Government: A Perspective

Goyal, Krishna (2021): Impact of Social Media-Enabled Technology Innovation on Government: A Perspective. Published in: Amity University Press , Vol. 3, No. 1 (15 October 2021): pp. 21-28.

Abstract

The relationship between social media and government can be seen as one with a strong future, since social media has the potential to be an excellent tool for communicating with constituents, initiating campaigns, building awareness about initiatives, and providing communication support at critical times. There is no doubt that governments, politicians, and lawmakers alike understand how social media has played a major role in their communication strategies in recent years. Having an engaged citizenry is the key to a successful democracy, and social media is the best way to engage citizens in your democracy. By leveraging social media, government entities can be able to interact directly with citizens in a more personal and accessible manner than is possible through press conferences, television appearances, or ad campaigns, which is one of the most efficient and effective ways of interacting with citizens. A lot of benefits can be gained by individuals who work in government agencies by understanding how social media, if used correctly, can be a great tool to provide them with information and resources. As a result of the direct engagement with the public on social media, even when the best intentions are in place, it is essential that government accounts are prepared for the challenges that will arise as a result of directly engaging with the public on social media.

• Item Type: MPRA Paper
• Language: English
• Keywords: social media, government agencies, political openion, channels for communication, democratizing media, digitization, economy
• Subjects: O - Economic Development, Innovation, Technological Change, and Growth > O1 - Economic Development; O - Economic Development, Innovation, Technological Change, and Growth > O3 - Innovation ; Research and Development ; Technological Change ; Intellectual Property Rights > O32 - Management of Technological Innovation and R&D; Q - Agricultural and Natural Resource Economics ; Environmental and Ecological Economics > Q5 - Environmental Economics > Q55 - Technological Innovation

References

Abt, Vicki, James F. Smith, and Eugene Martin Christiansen. The business of risk: Commercial gambling in mainstream America. Lawrence: University Press of Kansas, 1985.

Baisya, Rajat K., and Siddhartha Paul Tiwari. "E-governance Challenges and Strategies for Better-managed Projects." Emerging Technologies in E-Government (2008): 203-208.

Ball, Alan R. Modern politics and government. Springer, 1988.

Becker, Lee B., and D. Charles Whitney. "Effects of media dependencies: Audience assessment of government." Communication Research 7.1 (1980): 95-120.

Behrman, Jack N., and Robert E. Grosse. International business and governments: Issues and institutions. Columbia, SC: University of South Carolina Press, 1990.

Crompton, John L., and Charles W. Lamb. Marketing government and social services. Vol. 10. New York: Wiley, 1986.

Flamm, Kenneth. Targeting the computer: Government support and international competition. The Brookings Institution, 1987.

Heise, J. Arthur. "Toward closing the confidence gap: An alternative approach to communication between public and government." Public Administration Quarterly (1985): 196-217.

King, Peter J. "" Government from Reflection and Choice": Constitutional Essays on War, Foreign Relations and Federalism by Charles A. Lofgren." Canadian Review of American Studies 19.2 (1988): 278-279.

McLeod, Jack M., and Daniel G. McDonald. "Beyond simple exposure: Media orientations and their impact on political processes." Communication Research 12.1 (1985): 3-33.

Morris, Brian, Klaus Boehm, and Maurice Geller. European Community: A Practical Guide for Business, Media and Government. Springer, 1990.

Ohmae, Kenichi. The borderless world: Power and strategy in the interlinked economy. New York: Harper Business, 1990.

Rivers, William L. "The mass media and modern society." (1971).

Shadkam, Mahdi, and James O’Hara. "Social commerce dimensions: The potential leverage for marketers." The Journal of Internet Banking and Commerce 18.1 (1970): 1-14.

Smith, Kim A. "Effects of newspaper coverage on community issue concerns and local government evaluations." Communication Research 14.4 (1987): 379-395.

Tiwari, Siddhartha Paul. "Information and communication technology initiatives for knowledge." Indian Journal of Agricultural Sciences 78.9 (2008): 737-47.

Tiwari, Siddhartha Paul. "Strengthening E-Commerce Product Launches-Improving Efficiencies from Development to Production." Project And Technology Management Foundation (A Non-Profit Organization) Member of Asia Pacific Federation of Project Management 1.2 (2015): 4-6.

Tiwari, Siddhartha Paul, and S. P. Tiwari. "Is export-oriented and currency dynamics-based Indian soybean revolution environment-friendly." Current Science 114.08 (2018): 1604-1605.

Tiwari, Siddhartha Paul, and Rajat K. Baisya. "E–governance and its impact on enterprise competitiveness: Trends, Status and Challenges." MDI, Gurgaon INDIA in Association with Australian Centre for Asian Business, University of South Australia, Adelaide, AUSTRALIA 1 (2014).

Tiwari, Siddhartha Paul. "Business: Innovation & Survival, by a Googler." (2015).

Tiwari, Siddhartha Paul. "Exploring the Linkage between a Successful Digital Campaign and Gaming." Casual Connect, Asia Pacific, Singapore 1.1 (2014): 5-6.

Tiwari, Siddhartha Paul. "Diversity and its importance in today’s corporate environment." (2015).

Tiwari, Siddhartha Paul. "Editorial: Project and Technology Management Foundation (PTMF) Newsletter (June, 2015)." (2015).

Tiwari, Siddhartha Paul. "Editorial: Project and Technology Management Foundation (PTMF) Newsletter (December, 2014)." (2014).

Tiwari, Siddhartha Paul. "Knowledge Sharing and Content Creator Best Practices Online." (2015): 5-12.

Tiwari, Siddhartha Paul. "Workshop on Digital Marketing: Credit Course, IIM, Indore." (2010): 1-24.

Tiwari, Siddhartha Paul. "External factors which shape and influence an organisation's operating environment." Syngenta Workshop on Social, economic, political, technological & environmental trends, Singapore. Vol. 1. 2016.

Waller, Harold M. "Placing Parties in American Politics: Organization, Electoral Settings, and Government Activity in the Twentieth Century by David R. Mayhew." Canadian Review of American Studies 21.1 (1990): 111-112.

Wang, Georgette, and Wimal Dissanayake. "The study of indigenous communication systems in development: phased out or phasing in?." Media Asia 9.1 (1982): 3-8.

Yang, Seung-Mock. The role of mass media in immigrants' political socialization: A study of Korean immigrants in Northern California. Stanford University, 1988.

Yang, Shou-Jung. "Mass Communication in Taiwan: An Annotated Bibliography. Asian Mass Communication Bibliography Series 5." (1977).

Yang, Shang‐Shyng, and Meei‐Yueh Ling. "Tetracycline production with sweet potato residue by solid state fermentation." Biotechnology and Bioengineering 33.8 (1989): 1021-1028.

Zhao, Xiaoyan. Social, family, self, and work values of Chinese professional women: effects of foreign media use, government, and traditional influences. Stanford University, 1987.