Graafland, J.J. (2002): Modelling the trade-off between profits and principles. Published in: De Economist , Vol. 2, No. 150 (2002): pp. 129-154.
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Abstract
Corporations discover that social responsibility pays off. However, sometimes doing what is ethical will prove costly to a company. The purpose of this article is to clarify this trade-off by developing an economic model that describes the choice between profits and principles. The model is used to analyse how external factors like a change in consumer interests and competitiveness affect the relationship between profits and principles.
Item Type: | MPRA Paper |
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Original Title: | Modelling the trade-off between profits and principles |
Language: | English |
Keywords: | Corporate social responsibility; ethics; competitiveness; profit maximisation; reputation; win-win |
Subjects: | D - Microeconomics > D6 - Welfare Economics > D69 - Other D - Microeconomics > D2 - Production and Organizations > D21 - Firm Behavior: Theory M - Business Administration and Business Economics ; Marketing ; Accounting ; Personnel Economics > M1 - Business Administration > M14 - Corporate Culture ; Diversity ; Social Responsibility |
Item ID: | 20752 |
Depositing User: | Johan Graafland |
Date Deposited: | 17 Feb 2010 12:58 |
Last Modified: | 27 Sep 2019 11:05 |
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URI: | https://mpra.ub.uni-muenchen.de/id/eprint/20752 |