Atay, Lütfi and Yildirim, Hacı Mehmet (2009): Determining Factors that Affect Satisfaction of Students in Undergraduate Tourism Education. Published in: TOURISMOS: An International Multidisciplinary Journal of Tourism , Vol. 5, No. 1 (15. April 2010): pp. 73-87.
Download (342kB) | Preview
Students’ satisfaction with their department is of importance in their attitudes towards school. When it is considered that the students, who receive tourism education at universities, are also consumers of the education service provided at the departments, it is necessary to determine the factors that affect student satisfaction. The aim of this study is to determine the factors that affect the satisfaction of the students, who receive undergraduate tourism education, with the tourism undergraduate programs where they are registered. With this purpose, a questionnaire was performed on 1734 students. The method of classification tree was used in determining the factors affecting students’ satisfaction. As a result of the classification tree analysis, it was observed that the variable, which affected students’ satisfaction most, was the job considered to be done after graduation and that this was followed by sufficiency of job opportunities after graduation, whether the department was chosen after researching or not, whether one can be a good manager with the education received from the department or not, and whether the courses included current subjects or not, respectively.
|Item Type:||MPRA Paper|
|Original Title:||Determining Factors that Affect Satisfaction of Students in Undergraduate Tourism Education|
|Keywords:||Student satisfaction, tourism education, classification tree|
|Subjects:||O - Economic Development, Innovation, Technological Change, and Growth > O1 - Economic Development
M - Business Administration and Business Economics ; Marketing ; Accounting ; Personnel Economics > M1 - Business Administration
L - Industrial Organization > L8 - Industry Studies: Services > L83 - Sports ; Gambling ; Restaurants ; Recreation ; Tourism
|Depositing User:||Evangelos Christou|
|Date Deposited:||21. Sep 2010 13:47|
|Last Modified:||14. Mar 2015 15:16|
Breiman, I., Friedman, J.H., Olshen, R.A. & Stone, C.J. (2003). Classification and regression trees. Florida, Chapman & Hall.
Devebakan, N.VD. (2003). Dokuz Eylül Üniversitesi Sağlık Bilimleri Enstitüsünde lisansüstü eğitim kalitesinin araştirilmasi kapsaminda öğrencilerin eğitime ilişkin görüşlerinin değerlendirilmesi. Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, Vol. 5, No.2, pp.30-44.
Eom, S. (2006). The role of the instructors as a determinant of students’ sarisfaction in university online education. Advanced Learning Technologies, 2006. Sixth International Conference.
Fu, C. (2004). Combining loglinear model with classification and regression tree (CART): An application to birth data. Computational Statistics & Data Analysis, Vol. 45, No.4, pp.865-874.
Jiang, M. & Ting, E. (2000). A study of factors influencing students’ perceived learning in a web-based course environment. International Journal of Educational Telecommunication, Vol. 6, pp.317-338.
Kotler, P., Bowen, J. & Makens, J. (1999). Marketing for Hospitality and Tourism. New York, Prentice Hall.
Kozak, M. & Rimmington, M. (2000). Tourist satisfaction with Mallorca (Spain) as an offseason holiday destination. Journal of Tourism Research, Vol. 38, No.3, pp.260-269.
McKercher, B. (2002). The future of tourism education: an Australian scenario?. Tourism and Hospitality Research, Vol. 3, No.3, pp.199–210.
Scotland, M. (2006). Higher Education Program Curricula Models in Tourism and Hospitality Education: A Review of the Literature. Paper presented at the Academy of Human Resource Development International Conference, Vol. 38, No.3, pp.801–808.
Swam K. (2001).Virtual interaction: Design factors affecting student satisfaction and perceived learning in asynchronous online courses. Distance Education, Vol. 22, pp.306-311.
Tütüncü, Ö. & ve Doğan, Ö.İ. (2003). Müşteri tatmini kapsaminda öğrenci memnuniyetinin ölçülmesi ve Dokuz Eylül Üniversitesi, Sosyal Bilimler Enstitüsü Uygulaması. Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, Vol. 5, No.4, pp.130-151.
Ünlüönen, K. (2005). Türkiye’de Yükseköğretim düzeyinde turizm eğitimindeki gelişmelerin değerlendirilmesi. Elektronik Sosyal Bilimler Dergisi www.e-sosder.com, Vol. 12, pp.11-32.
Waryszak, R.Z. (1999). Expectations from their cooperative education placements in the hospitality industry: an international perspective. Education & Training, Vol. 1, pp.33.