Pousttchi, Key and Selk, Bernhard and Turowski, Klaus (2002): Akzeptanzkriterien für mobile Bezahlverfahren. Published in: Mobile and Collaboratvie Business 2002, Proceedings zur Teilkonferenz der Multikonferenz Wirtschaftsinformatik (2002): pp. 51-68.
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The availability of accepted mobile payment procedures is an important condition for business profit of mobile commerce supply in business-to-customer context. Firstly, general considerations lead to the assumption about acceptance of mobile payment and mobile payment procedures that the decision about acceptance or not-acceptance of a mobile payment procedure is almost only made by the customer. Secondly, it is examined which criteria would be the most important ones for the decision. The result of this article is the development of a bundle of acceptance criteria by which on the one hand any procedure can be classified, which is exemplarily shown, and on the other hand a requirement specification and preference structure of any user can be presented. The morphological box can be used both for customers and merchants. A customer can compare a mobile payment procedure with his own preferences in a structured way and the merchant has the option to do a comparison of the usefulness of different mobile payment procedures in accordance with his customers’ preferences.
|Item Type:||MPRA Paper|
|Institution:||University of Augsburg|
|Original Title:||Akzeptanzkriterien für mobile Bezahlverfahren|
|English Title:||Acceptance criterias for mobile payment procedures|
|Subjects:||M - Business Administration and Business Economics ; Marketing ; Accounting ; Personnel Economics > M2 - Business Economics > M21 - Business Economics|
|Depositing User:||PD Dr. Key Pousttchi|
|Date Deposited:||03. Jul 2007|
|Last Modified:||20. May 2015 08:50|