Munich Personal RePEc Archive

Doing business in China: tips for an outsider (lǎo wài)

Kriz, Anton and Keating, Byron (2009): Doing business in China: tips for an outsider (lǎo wài). Published in: China Review International , Vol. 16, No. 1 (2010): pp. 1-28.


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As Western firms jostle to exploit the opportunities that the world’s largest and fastest-growing economy can provide, there is a recognised need for caution, timely advice and sage wisdom.Our review seeks to make its contribution against this backdrop. Using an interpretive framework that incorporates culture, philosophy, history, strategy and relationships, we seek to answer the “why” behind Chinese business rather than the “what” and “how.”

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