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Carbon incentive for physical activity

Srinivasan, Raghavendra Guru (2012): Carbon incentive for physical activity.

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ABSTRACT The paper analyses the food and water consumption, excessive consumption, consumption taxes like fat tax and brings out the business behaviour of tickling food consumption. In addition to taxing and regulating the excessive consumption & the tickling behaviour, it explores the preventive best practices that reinforce natural human ability of self-control over food consumption. It identifies the practices where there is purposeful or consequential reduction on food consumption i.e. weight loss treatment and yoga, proposes clean practice and suggests accounting for savings & carbon incentive. With the efforts to increase physical activity by subsidy proving to be less effective and with the taxes preventing consumption but not reducing temptation in short run the paper considers embedding the best practice in the education to bring the habit of physical activity. Recognising yoga and evaluating the practice for optimizing food consumption may operationalize wellbeing practice, stimulate economic growth, and may lead to completeness in conserving all forms of energy and to completeness in charging of consumption taxes.

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