Munich Personal RePEc Archive

Goodwill Capitalism

Goda, Vish (2007): Goodwill Capitalism. Published in: Always On Network No. Online (9 August 2009)

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Markets have been treating money as another commodity, trading it, speculating on its value and finding innovative ways to multiply its supply. In it's current form, it has lost it's power to regulate anything at all in the markets, including demand and supply. Combined with profit motives, it encourages short term strategies at the expense of depleting natural resources and discouraging long term investments in social and human capital. Goodwill Capitalism monetizes social capital and introduces a market mechanism to minimize social impact of economic crises.

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