Munich Personal RePEc Archive

The Corporate Social Responsibility is just a twist in a Mobius strip

Solferino, Viviana and Solferino, Nazaria (2015): The Corporate Social Responsibility is just a twist in a Mobius strip.

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In recent years economics agents and systems have become more interacted and juxtaposed, therefore the social sciences need to rely on the studies of physical sciences to analyse this complexity in the relationshof the Mobius strip used in tbe electromagnetismips. According to this point of view we rely on the geometrical model which analyses the moves of electrons that produce energy. We use a similar model in a Corporate Social Responsibility context to devise a new costfunction in order to take into account three crossed positive effects on the efficiency: i) cooperation among stakeholders in the same sector, ii) cooperation among similar stakeholders in different sectors,iii) the stakeholders' loyalty towards the company. By applying this new cost function to a firm's decisional oroblem we find that investing in CSR may ever be convenient depending on the number of sectors, the stakeholders' sensitivity to these investments and to the alienation's rate. Our work suggests a new method of analysis which should be developed not only at a theoretical but also at an empirical level.

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