Munich Personal RePEc Archive

Uganda’s Emerging Middle Class and its Potential Economic Opportunities

Ayoki, Milton (2012): Uganda’s Emerging Middle Class and its Potential Economic Opportunities.

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This paper provides evidence of Uganda’s emerging middle class and its potential economic opportunities. Using various sources of information, including key informant interviews, national household surveys data, and case studies, the paper establishes that although Uganda’s emerging middle class is less than two decades old and is, still in many ways inchoate, the importance of the middle class comes from the fact that it is growing at a faster pace than the overall population. The growth in middle class both in terms of size and its purchasing power over the past ten years has been the outcomes of population and economic growth, tertiary education expansion, advancement in information and communication technology, and innovation in financial services.

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