He, Sherry and Hollenbeck, Brett and Proserpio, Davide (2021): The Market for Fake Reviews.
Hollenbeck, Brett and Giroldo, Renato (2021): Winning Big: Scale and Success in Retail Entrepreneurship.
Hollenbeck, Brett and Moorthy, Sridhar and Proserpio, Davide (2019): Advertising strategy in the presence of reviews: An empirical analysis. Published in: Marketing Science
Hollenbeck, Brett and Taylor, Wayne (2021): Leveraging Loyalty Programs Using Competitor Based Targeting. Published in: Quantitative Marketing and Economics
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