Munich Personal RePEc Archive

Business Intelligence Approach In A Business Performance Context

Muntean, Mihaela and Cabau, Liviu Gabriel (2011): Business Intelligence Approach In A Business Performance Context. Forthcoming in:

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Abstract

Subordinated to performance management, Business Intelligence approaches help firms to optimize business performance. Key performance indicators will be added to the multidimensional model grounding the performance perspectives. With respect to the Business Intelligence value chain, a theoretical approach was introduced and a practice example, based on Microsoft SQL Server specific services, for the customer perspective was implemented.

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