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A Comparative Analysis between Unilever and Johnson & Johnsons

ULLAH, NAZIM (2021): A Comparative Analysis between Unilever and Johnson & Johnsons.

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Abstract

The study conducts a financial analysis of Unilever and Johnsons and Johnson (J&J) for the latest three financial years 2018 to 2020. Throughout the study, a number of ratios are measured, reviewed and discussed. For example, profitability ratios, liquidity ratios, the efficiency ratio, leverage ratio, and investors ratio. Furthermore, the study also discusses the common size analysis, the geographical segmental analysis and Dupont analysis. The findings state that Johnson & Johnson outperform compared to Unilever. Therefore, the financial analyst of the Unilever should focus on ratios that show lower performance compared to J&J. Future research can be conducted with more samples.

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