Questionary Research to Learn State of Affairs of Technological Support CRM

Vaněk, Jindřich and Suchánek, Petr (2006): Questionary Research to Learn State of Affairs of Technological Support CRM. Published in: 4-th international symposium International Business Administration (April 2006): pp. 464-471.

Abstract

Evaluation exercise was made on the basis primary research in which service organizations was spoken. They were answered for questions interrelated to customer relationship management (CRM).

• Item Type: MPRA Paper
• Language: English
• Keywords: CRM, hypothesis, exploited software, cooperative part CRM, outsourcing
• Subjects: A - General Economics and Teaching > A3 - Collective Works > A30 - General; O - Economic Development, Innovation, Technological Change, and Growth > O1 - Economic Development > O10 - General; O - Economic Development, Innovation, Technological Change, and Growth > O3 - Innovation ; Research and Development ; Technological Change ; Intellectual Property Rights > O30 - General; L - Industrial Organization > L1 - Market Structure, Firm Strategy, and Market Performance > L10 - General

References

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VANĚK, J. Dostupné softwarové produkty CRM na našem trhu. (Accessible CRM Software Products in Czech Market). Final report of grants project 402/05/0140 „Methodology of marketing relationship and her position within the frame of strategic marketing and control relationships with customers (CRM). Practical usage. School of business administration in Karviná, 2005

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