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Business Model Attributes of Value Proposed Regarding the Postindustrial Era

Zagorsek, Branislav (2014): Business Model Attributes of Value Proposed Regarding the Postindustrial Era. Forthcoming in:

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Abstract

The business model is a managerial tool to understand the logic of a company. Business model tells how a company creates values for customers, what are these values, and identifies how it is compensated for values provided. Business model consist of several blocks. These blocks are built by elements. In this paper the elements of a block of proposed value are observed and studied to clarify the relationship between them. The research was conducted on 231 Slovak companies in 2013/2014 using a questionnaire survey. After gathering, the data were analyzed using both MS Excel and PSPP. These data were tested for correlations, a regression model was made and the hypotheses were tested for their significance. The value of this paper is to help not existing and emerging companies to create their business model, to existing companies to understand their model and to innovate it, and for scientists to understand deeper the relations of business model components of proposed value.

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