Jasra, Javed Mahmood and Khan, Muhammad Asif and Hunjra, Ahmed Imran and Rehman, Rana Aziz Ur and Azam, Rauf i (2010): Determinants of business success of small and medium enterprises. Published in: International Journal of Business and Social Science , Vol. 2, No. 20 (2011): pp. 274-280.
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Abstract
The small and medium enterprises (SMEs) play critical role in the development of the country. The success of SMEs depends on number of factors. This study examines the role of key factors in the success of SMEs in Pakistan. The study also investigates the relationship between SMEs success and its determinants. Target population of the study was SMEs operating in different lines of business from service to manufacturing. Sample size of this study was 520 small and medium lines of businesses. Responses of the subjects were collected through questionnaires. SPSS software is used for analysis. This study concludes that there is a significant relationship between business success and its determinants. The result also shows that financial resources are the most important factor in the success of business perceived by small and medium enterprises. The success of small and medium enterprises can contribute significantly in the development of the country.
Item Type: | MPRA Paper |
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Original Title: | Determinants of business success of small and medium enterprises |
Language: | English |
Keywords: | Business success, financial resources, marketing strategy, technological resources |
Subjects: | P - Economic Systems > P4 - Other Economic Systems > P42 - Productive Enterprises ; Factor and Product Markets ; Prices ; Population |
Item ID: | 40685 |
Depositing User: | Dr. Ahmed Imran Hunjra |
Date Deposited: | 17 Aug 2012 09:16 |
Last Modified: | 27 Sep 2019 15:58 |
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URI: | https://mpra.ub.uni-muenchen.de/id/eprint/40685 |