Buying Practices and Consumer Rights Awareness Amongst Management Students

Kulkarni, Manoj S. and Mehta, M. B. (2013): Buying Practices and Consumer Rights Awareness Amongst Management Students. Published in: MERC Global's International Journal of Management , Vol. 1, No. 1 (2013): pp. 78-85.

Abstract

It is often said that the consumer is king, but in reality consumer is treated very badly both by public as well as private sector. The consumer is cheated in different ways by middlemen like adulteration, under-weight of goods, selling goods of inferior quality & duplicated goods, charging higher prices, misleading advertisement in the media, etc. The consumer is not sure of getting qualitative goods manufactured & preserved in hygienic condition and at competitive prices. The need for consumer protection arises because of the exploitation of consumer & the denial of consumer' rights in the absence of protective measures. This research focuses on the awareness of consumer rights amongst management students & study of buying patterns of them. Primary data was compiled from students of management institutions from Ahmednagar city. Survey method and the random sampling technique are employed to collect the data. The Major findings of the research are that most of the management students are aware of consumer rights but they never lodge the complaints against traffickers. Therefore they need to be educated by consumer organizations & government more about the procedure of registering complaints and seeking redressal.

• Item Type: MPRA Paper
• Language: English
• Keywords: Buying Practices, Consumer Rights, Awareness, Management Students, Ahmednagar
• Subjects: E - Macroeconomics and Monetary Economics > E2 - Consumption, Saving, Production, Investment, Labor Markets, and Informal Economy > E21 - Consumption ; Saving ; Wealth

References

Agrawal, Meenu (2006), Consumer Behaviour and Consumer protection in India, New Centaury Publication, New Delhi.

Ahmad, Rais (2008), “Consumer Protection in India: An Overview, Seminar on Consumer Protection in India: Problems and Prospects, Centre for Consumer Studies, IIPA, New Delhi.

Chacko, Nisha and Tripathi, B. N. (2006), “Consumer awareness about food adulteration in Kakkanad town of Ernakulam district”, Consumer Behaviour and Consumer protection in India, New Centaury Publication, New Delhi.

Dwivedi, K. C. and Shukla, S. N. (2008), “Consumer Protection in India: Problems and Prospects”, Seminar on Consumer Protection in India: Problems and Prospects, Centre for Consumer Studies, IIPA, New Delhi.

Himachalam, D. (1998), Consumer Protection and Law, APH Publishing Corporation, New Delhi.

http://ageconsearch.umn.edu/bitstream/126094/2/Cox_Cunial.pdf

shttp://www.wfdsa.org/cepi/ConsumerModule/index.cfm?fa=part4

Joshi, L. M. (2008), “Consumer Protection Act: A Boon to Consumers', National Seminar on Consumer Protection in India: Problems and Prospects, Centre for Consumer Studies, IIPA, New Delhi.

Khanna, Rakesh (2008), “Medical Negligence: the Changing Scenario Under Indian Law”, National Seminar on Consumer Protection in India : Problems and Prospects, Centre for Consumer Studies, IIPA, New Delhi.

Majumder, Bhaskar (2008), “Consumer Rights and Human Rights”, National Seminar on Consumer Protection in India: Problems and Prospects, Centre for Consumer Studies, IIPA, New Delhi.

Singh, A. N. (2008), “Participation as Means of Consumer Empowerment: Challenges and Opportunities”, National Seminar on Consumer Protection in India: Problems and Prospects, Centre for Consumer Studies, IIPA, New Delhi.

Sonawane, V. B. (2010), “Consumer Protection”, Ahmednagar Central District Consumer Services Organization, Ahmednagar.

Thanulingon, N. and Gnanadesigan, C. (1998), “Awareness of consumer rights among educated”, Consumer Protection and Law, APH Publishing Corporation, New Delhi.

Vijender, Shobha (2006), “A study on consumer organizations- Role & Importance”, Consumer Behaviour and Consumer protection in India, New Centaury Publication, New Delhi.