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Jawaid, Muhammad Hassan and Karim, Emadul (2021): Factors Affecting Consumer Buying Behavior in E-Commerce Business during Outbreak of Covid-19: A Case Study on Top E-Commerce Websites.

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Khan, Shahzaib Sattar and Karim, Emadul (2021): “Factors Influencing Consumer Purchase Intentions in buying Honda City in Karachi, Pakistan”.

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Mohsin, Ali and Karim, Emadul (2020): Role of Client Relationship Marketing in the Banking Sector of Pakistan.

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Shakeel, Sabahat and Karim, Emadul (2019): Consumer Buying Behavior: Organic Cosmetics versus Non-Organic Cosmetics.