Munich Personal RePEc Archive

Browse by Authors

Up a level
Export as [feed] Atom [feed] RSS 1.0 [feed] RSS 2.0
Group by: Date | Item ID
Number of items: 6.

October 2018

Hollenbeck, Brett (2018): Online Reputation Mechanisms and the Decreasing Value of Chain Affliation. Published in: Journal of Marketing Research , Vol. 55, No. 5 (October 2018): pp. 636-654.

12 November 2018

Hollenbeck, Brett and Uetake, Kosuke (2018): Taxation and Market Power in the Legal Marijuana Industry.

14 March 2019

Hollenbeck, Brett and Moorthy, Sridhar and Proserpio, Davide (2019): Advertising strategy in the presence of reviews: An empirical analysis. Published in: Marketing Science

17 August 2019

Hollenbeck, Brett (2019): Horizontal Mergers and Innovation in Concentrated Industries. Published in: Quantitative Marketing and Economics

March 2020

Hollenbeck, Brett and Taylor, Wayne (2020): Leveraging Loyalty Programs Using Competitor Based Targeting.

20 May 2020

Hollenbeck, Brett and Giroldo, Renato (2020): Winning Big: Scale and Success in Retail.

This list was generated on Thu Aug 13 02:13:00 2020 CEST.
UB_LMU-Logo
MPRA is a RePEc service hosted by
the Munich University Library in Germany.