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El nacimiento de la tarjeta de credito bancaria an Mexico y Espana, 1966-1975

Batiz-lazo, Bernardo and del Angel, Gustavo (2016): El nacimiento de la tarjeta de credito bancaria an Mexico y Espana, 1966-1975.

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Abstract

In this paper we discuss the emergence of the credit card in Mexico (1968) and Spain (1970) to document the importance of the institutional framework for the adoption and takeoff of this innovation in the system of payments. Our research compares the dissemination of a relatively homogeneous product in totally different environments and explains how this innovation was transformed from a technology with a closed system to a global network. With this we also seek to show some lessons in financial history to better understand contemporary phenomena, such as the adoption of innovations that are expected to be disruptive in the retail financial markets.

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