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Beauty as a factor of economic and social development

Baggio, Rodolfo and Moretti, Vincenzo (2015): Beauty as a factor of economic and social development.

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Abstract

We discuss here how beauty can be considered a determinant for economic and social growth and what is its importance. We do this by following a line which links beauty with creativity and innovation; commonly reputed the main engines of development, especially in a globalized and highly technological and competitive world, in which many traditional differences in terms of space, time, size, and economic power have dramatically changed.

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