Kornienko, Nikita (2014): Привлечение клиентов при помощи контекстной рекламы.
Preview |
PDF
MPRA_paper_60811.pdf Download (382kB) | Preview |
Abstract
The article show’s problem of attracting customers, relevant for almost any type of business. Proposed using of modern Internet technologies - context advertising in search engines. This technology is interesting acquisition rate of return and the relatively inexpensive cost of use.
| Item Type: | MPRA Paper |
|---|---|
| Original Title: | Привлечение клиентов при помощи контекстной рекламы |
| English Title: | Attracting customers by using contextual advertising |
| Language: | Russian |
| Keywords: | contextual advertising, promotion, Internet marketing, modern advertising, advertising on the search network |
| Subjects: | M - Business Administration and Business Economics ; Marketing ; Accounting ; Personnel Economics > M3 - Marketing and Advertising > M31 - Marketing M - Business Administration and Business Economics ; Marketing ; Accounting ; Personnel Economics > M3 - Marketing and Advertising > M37 - Advertising |
| Item ID: | 60811 |
| Depositing User: | Kornienko Nikita Kornienko |
| Date Deposited: | 21 Dec 2014 20:30 |
| Last Modified: | 06 Oct 2019 18:51 |
| References: | 1. Калужский М.Л. Электронная коммерция: маркетинговые сети и инфраструктура рынка. - М.: Экономика, 2014. – 328 с. - ISBN 978-5-282-03365 2. Калужский М.Л., Карпов В.В. Сетевые интернет-коммуникации как инструмент маркетинга // Практический маркетинг, - 2013. - № 2. - С. 32-39. 3. Краткая информация о контекстной рекламе сайта Яндекс. [Электронный ресурс]. Режим доступа - www.yandex.ru/context |
| URI: | https://mpra.ub.uni-muenchen.de/id/eprint/60811 |
All papers reproduced by permission. Reproduction and distribution subject to the approval of the copyright owners.
 |
View Item |
