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La brecha de género en el emprendimiento y la cultura emprendedora: Evidencia con Google Trends

Gutiérrez, Antonio (2023): La brecha de género en el emprendimiento y la cultura emprendedora: Evidencia con Google Trends.

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Abstract

This paper empirically analyses the entrepreneurship gender gap and geographic variations of the entrepreneurship culture in the United States. To do so, we use Google search engine queries. First, we construct a composite index using factor analysis on searches related to entrepreneurship. Second, we explored the degree of local sexism that exists across the United States. Therefore, we use a simple index that represents sexist queries made on the search engine. The results indicate a positive and statistically significant correlation between the composite index and the number of companies based in each market area. The local sexism index fails to explain the gender gap in entrepreneurship. Conversely, it is intra-household decisions and the proportion of individuals in each age group that show statistically significant correlations with the entrepreneurship gender gap.

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