Foreign markets entry mode decision for SMEs. Key factors and role of industrial districts.

Musso, Fabio and Francioni, Barbara (2009): Foreign markets entry mode decision for SMEs. Key factors and role of industrial districts.

Abstract

The principal aim of this paper was to examine the internationalization of small and medium-sized enterprises (SMEs) in regard to the entry mode selection process. To successfully accomplish this, a resource-based view model was used to investigate the primary factors influencing a SMEs’ international entry mode. Data was obtained during direct interviews with owners/managers of SMEs in Italy. The results revealed that entry mode decisions were primarily influenced by firm specific factors, above all organizational culture. The study also illustrated that SMEs were not influenced by their belonging to an industrial district.

• Item Type: MPRA Paper
• Language: English
• Keywords: Small and medium sized enterprises; Resource based view; Entry modes; Industrial Districts
• Subjects: D - Microeconomics > D2 - Production and Organizations > D21 - Firm Behavior: Theory; M - Business Administration and Business Economics ; Marketing ; Accounting ; Personnel Economics > M3 - Marketing and Advertising > M31 - Marketing; L - Industrial Organization > L2 - Firm Objectives, Organization, and Behavior > L21 - Business Objectives of the Firm

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