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Vplyv intenzity konkurencie na stratégiu podniku

Zagorsek, Branislav (2013): Vplyv intenzity konkurencie na stratégiu podniku. Forthcoming in: (2013)

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Abstract

The aim of this paper is to identify relation between intensity of competition in business environment and the strategy. The aim is also to identify the relation between intensity of competition and factors of influence on the business. The research was done in Slovakia on 382 companies. Main methods used were survey, correlation analysis and synthetic indicator. The paper consists of theoretical overview, overview of methodology, research results and research results analysis and evaluation. The result is clarification of relation between strategy and dynamic business environment, dynamic business environment and competitive advantage, usage of information technologies and other factors.

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